The 12 areas you will be graded on: |
Your Total |
Pat's Score
|
| 1 - Defined Goals |
|
|
| 2 - Understanding
your competition |
|
|
| 3 - Understanding
your customer |
|
|
| 4 - Strength of customer
relationships |
|
|
| 5 - Be easy to work
with |
|
|
| 6 - A strong positioning/brand |
|
|
| 7 - A strong and consisten
marketing process |
|
|
| 8 - Tactics to create
awareness |
|
|
| 9 - Tactics to convey
credibility and trust |
|
|
| 10 - Effective use
of technology |
|
|
| 11 - Effective project
management skills |
|
|
| 12 - Have the discipline
to measure |
|
|
| |
|
|
